Amazon Product Launch
Give new products a launch, not just a listing
Amazon pays close attention to how a product performs in its first weeks. We prepare the page, the price, the stock and the advertising in advance, then manage the launch day by day so early sales and reviews build on each other.
A planned launch that gives a new product the best possible first weeks.
Before we change anything, we record where things stand today, so you can judge the work against a real starting point.
Market research
Search demand, price points and competitor strength checked before launch.
Launch-ready page
Copy, images and A+ finished before the product goes live.
Launch campaigns
Sponsored Products set up to collect data and drive early sales.
Early reviews
Amazon-approved programs such as Vine used to gather first reviews.
Pricing & coupons
Introductory price and promotions planned to help sales start.
Daily tracking
Sales, ranking and ad data reviewed every day during the launch.
Four steps, and you get something in writing after each one
Accounts, brand, catalog and first campaigns, put in place in the right order so nothing has to be redone later.
It starts with a free audit. Within 48 hours you receive a short list of what to fix first. It is yours to keep, whether or not we work together.
Kick-off
We go through your range, costs, timing and target marketplaces, and agree what launch day looks like.
Launch briefPaperwork & approvals
Account, brand and category applications are prepared, checked and filed for you.
Approval trackerCatalog build
Listings, variations, images and prices are created and checked before anything goes live.
Ready-to-publish catalogGo-live
Products are published, first campaigns switch on and you receive a plan for the next 30 days.
30-day planAmazon Product Launch is never handled in isolation
The same team also sees your listings, ads, stock and other channels. A change in one place is checked against the others before it goes live, so the pieces of your business support each other.
What you can expect from us
Every change written down
A shared log records what we changed, when and why, so nothing happens behind your back.
Specialists who talk to each other
Listings, ads, creative and operations people work from the same plan.
Reports you can read in five minutes
What moved, what we think caused it and what we will do next.
Frequently asked questions
How long does a launch take?
Do you use review schemes or giveaways?
Can you launch an existing product again?
What does it cost?
Do we have to sign a long contract?
Planning your Amazon launch?
Send us a link to your store or shop. Within 48 hours a specialist replies with a short list of what to fix first. It costs nothing and commits you to nothing.
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